University facilities more of a draw than academic performance.

‘Prospective students are becoming less concerned about a university’s academic ranking and reputation when picking a place to study, according to an annual survey.

In a student experience survey conducted by the UK’s Association of University Directors of Estates (AUDE), 44 per cent of students viewed academic rankings as important to choosing a university, while 42 per cent were influenced by reputation. But this marks a drop of 5 percentage points in both categories from AUDE’s 2015 survey.

The research found that students were more interested in an institution’s facilities when it came to making a decision on their university.’ – Times Higher Education

 

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