LTE Group Marketing Team win double Gold
A golden evening of celebration was in order for the LTE Group Marketing Team who won two 2019 FE First Awards for a series of successful marketing campaigns.
The team won the highest possible accolades, a Gold Award, for two unique campaigns involving two LTE Group businesses – apprenticeship provider Total People and The Manchester College.
Taking the first Gold of the evening in the Partnership and Collaboration category was the Total People National Apprenticeship Week #50in5 and #100in10 campaign, which saw over 150 apprenticeships created in just 10 days.
This was swiftly followed by The Manchester College’s Targeted Recruitment Category, a successful summer campaign which helped the College hit its recruitment targets and saw widespread social media engagement using the myth-busting #didyouknow hashtag.
FE First Awards celebrate the best in college marketing, and recognise all the hard work, inspiration and achievements of college marketing teams across the UK.
Louise Marsden, LTE Group Marketing Director, said: “Achieving not one but two Gold FE First Awards is an amazing achievement and I’m so proud of all who took part in creating two hugely successful campaigns.
Winning the Gold awards is recognition of the skill and dedication of colleagues across LTE Group who worked collaboratively to deliver truly impactful and innovative campaigns with our learners at the heart of each.
Find out more about LTE Group and its five business units - MOL, Novus, The Manchester College, Total People and UCEN Manchester.